RESEARCH & DEVELOPMENT

The Institute for Neuromarketing and Intellectual Property research and development is dedicated to pushing the boundaries of neuromarketing, consumer behaviour, and neuroergonomics. Our team boasts a reputation as international experts in these fields due to our prolific publishing activity across renowned scientific journals – guaranteeing quality results that are trusted worldwide.

If you want valid, accurate data from neuromarketing research and measurements, the Institute for Neuromarketing and Intellectual Property is your top choice. We use cutting-edge equipment which has been accepted in numerous scientific papers & utilised by respected universities such Harvard, Stanford & Yale. Our methods are comprehensive: we offer Eye Tracking (mobile/static) GSR monitoring, BPM analysis, EEG recording, Facial Coding, and emotional assessment, as well as various types of questionnaire formats—ensuring that our results paint a comprehensive picture of customer behaviour.

Our highly qualified scientists leverage the latest research methods to identify how your organization’s brand can be successfully positioned while also recognising potential savings in advertising and product development. Our studies are conducted by world-class professionals renowned for their expertise in social science, consumer neuroscience and neuromarketing – guaranteeing accurate results you can depend on. With our findings published throughout various scientific papers, we offer a verified contribution to professional knowledge within this field every time.