We have partnered with the best colleges and Universities worldwide to provide the highest service for our clients, and our best research is published in top-tier academic journals worldwide.
THE SECRET TO ENGAGING WITH CUSTOMERS
What’s the secret to engaging with your customers? Harnessing their unconscious minds. Unlock hidden motivations and understand what drives customer decisions so you can design powerful advertising messages, product packaging, and brand positioning – all tailored to take advantage of customer interests. Measure attention span and analyse emotions (both conscious & subconscious) for deeper insight into how best to market yourself tomorrow!
WHAT DO WE MEASURE?
Do you want to know what makes your marketing strategies stand out? We measure visual perception, motivation, cognitive load and emotions—the four core faculties that could take your campaign to the next level.
Unlock the power of data-driven insights with our representational approach to clients- all backed by scientific research on current technology and metrics in the industry!
We are court-appointed experts ready to provide contentious and non-contentious proceedings to assess trademarks – from analysing alleged misinformation impacting consumer perception & purchase decisions as well to evaluating product features and brands through choice modelling that gauges consumers’ willingness to pay or buy based on contested features.
Our assessments will give you the winning edge.
Key takeaways from the blog : How cultural insights can help you optimize customer journeys. The neuroscience behind cultures and consumer behavior. Establishing a clear understanding of consumer preferences across different cultures. Putting neuromarketing insights...
Are you a marketer who wants to know how your customers interpret sensory stimuli? Learn how cutting-edge techniques such as eye tracking, virtual store environments, and EEG can help you gain insights into what catches...
Today's world presents numerous challenges for marketers, ranging from geopolitical changes to the impact of artificial intelligence on consumer behavior. One key challenge is understanding consumer preferences. Neuromarketing offers a solution by providing valuable insights...